Corey is a skilled digital analyst with a unique background in web analytics, automation, digital marketing, and community management.
In 2012 he graduated from University of Washington’s Master of Communication in Digital Media (MCDM) program. He currently works as an in-house digital analyst for Starbucks measuring and optimizing the performance of earned, owned, and paid marketing initiatives. Previously he worked for several marketing agencies where he developed and executed performance driven digital media strategies for AT&T, Ford, Google, Microsoft, Reebok, and T-Mobile.
Corey is an expert at developing scripts for collecting data from a wide variety of sources and merging data sets into highly customized, live dashboards for real-time optimization. Corey has applied expertise in Tableau, VBA, Google Analytics, Sysomos, Crimson Hexagon, and a wide variety of other tools and programming languages.
Analysis and optimization of paid, owned and earned digital channels
Programmatic data manipulation and visualization powering real time insights
Experience developing and executing marketing campaigns for startups and Fortune 100 companies
Future Planning and Predictive Analytics
Experience collecting and modeling data for informed decision making