My 9 week exploration into the iPhone App Market

[Image via Intomobile.com] This past summer I took a MCDM Mobile Applications course that focused specifically on researching, planning, developing and marketing an iPhone app. When I put together my goals for this class, I hoped to learn about both the iPhone and Android platforms but now that I’ve completed the course I’m glad we[…]

Microsoft: Windows Phone (M80)

My Role: Strategy and execution for multiple product launches, refreshes and contests Mobileappmatch.com community moderator Produced monthly engagement, traffic / reach, sentiment and common issues reports Management of primary worldwide Facebook, Twitter and YouTube channels The following is a case study explaining our success: [iframe http://www.mecglobal.com/our-work/case-studies/microsoft-windows-phone/ 950px 1580px]  

Hitting the jackpot with an iPhone app

One of the most important topics we’ve covered in the MCDM Smartphone class I’m taking has been getting our apps in the hands of people who need them. When I began this course my main goal was to learn how the overall development process works and after listening to all of our speakers I’ve become[…]